THE FOUNDING 100 IS OPEN — lifetime founding rates for the first plumbing companies in. Apply →
Pricing

Priced like a partner,
not a landlord.

Every slot gets every feature. We charge a small percentage on the payments you process — so our revenue only grows when yours does. Start free, no demo call to unlock it.

Free Forever
$0/mo
3.5% on processed payments
  • 5 slots — every feature unlocked
  • 457-item plumbing pricebook
  • RigAI receptionist & estimates (fair-use caps)
  • Dispatch, CRM, invoicing, payments, mobile
Start free
Business Essentials
$1,100/mo
1% on processed payments
  • 10 slots · +$140 per extra slot
  • 1,000 AI estimates · 150 receptionist min/mo
  • Referral card program & custom branding
  • Advanced reporting + 20 KPIs
Get started
Max Leverage
$2,700/mo
0.5% on processed payments
  • 15 slots · +$50 per extra slot
  • Unlimited AI estimates · 300 min/mo
  • Bulk SMS, financing programs, multi-location
  • Quarterly AI business reports
Go Max

Annual billing: 2 months free. A card on file is required on every plan (Free has no monthly charge). No onboarding charges, ever. Prefer to run your own numbers? Open the pricing calculator →

The honest version

How billing actually works

No surprises, no fine-print games. Here's exactly when money moves.

Card on file, every plan

Every plan keeps a card on file — even Free, which has no monthly charge. The card covers the processing percentage, done-for-you services, and any AI past your plan's included usage. It's how "free" stays honest instead of turning into a surprise later.

You only pay for use

The percentage applies to payments you actually process — collect nothing, owe nothing on it. Done-for-you extras (like printed referral cards) and AI overages bill only when you use them. We make money when you collect money.

Settled daily, itemized

Fees settle daily and itemized, so you always know what you were charged and why — no month-end mystery invoice. Subscription plans bill monthly (or annually for 2 months free); founding members bill annually.

The difference that adds up

Slots, not seats.

The others charge you per person and then paywall the features. We don't.

How they charge

Per seat, per feature

  • Pay again for every person who logs in
  • Best features locked behind higher tiers
  • AI sold as a "Pro" add-on
  • Price hidden behind a sales demo
How we charge

Per slot, everything included

  • Every slot gets the full platform — permissions decide who does what, not your bill
  • Deactivate someone and the slot frees instantly
  • RigAI included on every plan, not an upsell
  • Prices right here on the page
The Founding 100 · annual only

Lock a founding rate for life.

The first 100 plumbing companies in get founding rates locked for life in exchange for feedback and public proof. Founding membership is billed annually — no month-to-month — and includes a private Founding Members forum, early access, and a direct line to the founder.

Apply to the Founding 100
Straight answers

Questions plumbers actually ask

Is it really free?
Free Forever is 5 slots with every feature. We take a percentage on payments you process instead of a subscription — we make money when you collect money. A card on file covers processing and any usage-based charges; there's no monthly charge.
Why do you need a card on file for a free plan?
Because Free still processes payments (the percentage) and can use done-for-you services and AI beyond the included caps. The card covers those; it's never charged a monthly subscription. Charges are itemized and settle daily so nothing is a surprise.
What's a slot?
Anyone who logs in — you, the office, a tech. Every slot gets the full platform; permissions decide who can do what, not your bill. Deactivate someone and the slot frees instantly.
What does the percentage apply to?
Only the payments you actually process through ServiceRig. If you don't collect, you don't owe a fee on it. The rate drops as you move up plans — 3.5% on Free, 1% on Essentials, 0.5% on Max — on top of standard card processing.
Do the Founding 100 rates ever expire?
They're locked for life as long as you stay active. Founding membership is annual-only, and the rate is tied to your shop and survives switching between Essentials and Max. A long lapse forfeits it — which keeps the program for shops that actually run on it.
Can I switch from ServiceTitan, Housecall Pro, or Jobber?
Yes — we import your customers, price list, and open invoices, and most shops are running the same week they sign up.